Many of our clients ask what's trending now in promotional products. Conventional wisdom would assume that since all events are canceled the promotional products business would be slow. Surprisingly, that has not been the case.
The world is working virtually more and more, and this trend requires companies to keep their employees engaged in different ways. It is the same with customers as salespeople are not as free to visit their customers as they used to be. This requires a different way of communicating. These trends are areas where promotional products can really make a significant impact.
Our ability to drop ship to the homes of employees or clients allow us to design custom packages that tie into virtual meetings and events. Many sales meetings and trade shows have been recreated to be virtual and our custom gift packs sent right before the event are the perfect tie in.
In addition, we are doing many more products that are used in the home. Products that help employees work comfortably in a home setting and just useful around the house.
We are also starting to get calls from clients for ideas to help get things ready for employees to come back to the office. We help them ensure that the workspace is safe by providing useful products that are antimicrobial as well as branded hand sanitizer dispensers.
Another big trend is eco-friendly or sustainable products. We have developed many items that are made from recycled water bottles and other eco-friendly materials.
If you are facing new challenges keeping your clients or employees engaged let’s schedule a call! We have a quick presentation covering all the trends we are seeing for 2021 that I would love to share with you.