Collaborative Magic with Angelica Pequeno!

Mar 28

At a networking event a young woman approached me as I was in conversation with some other attendees. She asked me for my card and said she would be in contact.   Sure enough a couple weeks la...

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Trade Show and Event Planners - Take Care of Number ONE!

Mar 10

According to reliable sources, here are some of the biggest worries facing trade show coordinators:   TOP 5 EXHIBITOR CHALLENGES - according to PPAI International 1. Cost & Logistics 2. C...

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Here's an example of Creative Trade Show Marketing... the Elizabeth Perry Way!

Mar 29

Recently Elizabeth Perry of B2 Insurance contacted me to order pens. From the start of our conversation I knew she was someone I wanted to work with. She didn't just tell me the type of pen she wanted...

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How to be your client’s first choice in a world of options

Jun 22, 2017

Doing business today is competitive. Customers have almost unlimited access to information and a world of choices. Building close relationships of trust and familiarity are the best way to insure you ...

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The Specialist

May 16, 2017

Do you specialize?   If you have expertise in one area of your business consider becoming a Specialist. When you are a Specialist your clients and prospects only need to remember one message. ...

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