Blog

Case Study: You Can Count on Us

Aug 05

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...

Continue Reading

You Need More Cowbell

Jul 29

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...

Continue Reading

6 Books That Every Business Owner Should Read

Jul 22

As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it&rs...

Continue Reading

Your Product Decorating Questions Answered

Jul 14

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

Continue Reading

Case Study: A Spoon-taneous Promotion

Jul 07

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...

Continue Reading

8 Items for Restaurant Promos that Sizzle

Jun 30

Have you heard the word? Indoor dining is back, baby! For restaurants, bars, cafes, and more looking to spread the good news that they're fully operational again, promotional products are a great way...

Continue Reading

Case Study: It's Raining Cats and Dogs

Jun 22

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...

Continue Reading

Case Study: Bringing Back the Fanny Pack

Jun 15

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...

Continue Reading

Earbuds and Speakers and Headphones - Oh My!

Jun 08

Music connects us as humans -- it transcends boundaries, cultures, race, and language! You can instantly connect with someone you may not have over the mutual love for a song or a band. Whether it's h...

Continue Reading

Case Study: Stick to the Schedule

May 31

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

Continue Reading

Case Study: Pull Up a Chair and Stay Awhile

May 24

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

Continue Reading

Case Study: You've Got the Power

May 17

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...

Continue Reading

Case Study: Shine Bright

May 02

Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward during ...

Continue Reading

Reusable vs. Disposable Items

Apr 24

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...

Continue Reading

10 Tweetable Quotes for Motivation

Apr 17

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

Continue Reading

Case Study: A Prom Ticket Keepsake

Apr 10

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...

Continue Reading

Top 3 Color Trends for 2022

Apr 02

Your promotional products color palette plays a significant role in the decision-making process. One of the biggest reasons colors influence consumer behavior is that individuals want to stay on-tren...

Continue Reading

Case Study: Make a Spectacle

Mar 26

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

Continue Reading

Branding 101: What Makes a Brand Powerful

Mar 19

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

Continue Reading

Case Study: Write to Paradise!

Mar 11

A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for comple...

Continue Reading

Case Study: Charity Fundraiser

Mar 04

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

Continue Reading

6 Morning Routine Products That Will Wake Anyone Up

Feb 25

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...

Continue Reading

The Best Promotional Products for Sports Fanatics

Feb 18

With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...

Continue Reading

Case Study: A Shoe-In

Feb 10

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate level....

Continue Reading

5 Promo Products for People Who Love to Plan

Feb 03

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...

Continue Reading

The Ultimate Holiday Food Guide

Feb 03

It's a universal truth: The holidays mean food. Whether you're breaking out an old family recipe or you're trying something new for the first time, the holidays are a time where you can come t...

Continue Reading

It takes a motivated team to deliver for your customers!

Apr 05, 2021

I believe recognition is the key to employee motivation and job satisfaction. Salary, benefits, flexible work hours, and other criteria are important, but it is recognition that is the source of job f...

Continue Reading

STAND OUT - In a World of Options

Apr 05, 2021

Doing business today is competitive. Customers have almost unlimited access to information and a world of choices. Building close relationships of trust and familiarity are the best way to insure you ...

Continue Reading

The next major challenge

Mar 16, 2021

In 2013 the smart phone changed the face of business because it changed the way people buy. People no longer had to go to a store to buy what was available. Now they could shop the world instantly usi...

Continue Reading

Are you staying connected with employees and customers at home?

Feb 15, 2021

One of the biggest trends we are seeing is the growing importance of messaging in the home. So many of us are working from home, attending school at home, exercising at home that the importance of sta...

Continue Reading

Promotional products you can feel good about.

Feb 15, 2021

Evidence of climate change is all around us and awareness of the need to adopt a more sustainable lifestyle is increasing. This is something promotional products buyers should consider when selecting ...

Continue Reading

Do you struggle to manage your promotional inventory?

Feb 10, 2021

Promotional Products offer many advantages over other forms of promotion. Products can be given directly to your target audience reducing waist and, in many cases, kept for a long time. For this reaso...

Continue Reading

The frustration of coordinating apparel orders for a large group!

Feb 09, 2021

Here is a situation that might sound familiar. You are planning an important event next month and all the top people in your company will be there. Everyone is depending on you to put on a flawless ev...

Continue Reading

Here is what I have learned about employee engagement.

Feb 09, 2021

Just three years ago I was a happy-go-lucky outside salesman. Then on January 8th, 2017 everything changed. I became the owner and manager of the 50-year-old family company I helped my father build. P...

Continue Reading

2021 Trends in Promotional Products

Feb 01, 2021

Many of our clients ask what's trending now in promotional products. Conventional wisdom would assume that since all events are canceled the promotional products business would be slow. Surprisingly, ...

Continue Reading

Front Line Workers getting vaccinated!

Dec 21, 2020

We were happy to see this order for lapel pins come through last Friday from Long Beach Memorial Medical Center. Happy because the dedicated people on the front lines are getting vaccinated against CO...

Continue Reading

Good news from CX&B!

Oct 12, 2020

Announcing another new capability for you! We have added Matt Mullen, a direct mail specialist to the team! This is exciting news for all CX&B clients because they can now benefit from free consultin...

Continue Reading

Protect Staff and Clients

Aug 21, 2020

The Protection Collection The Protection Collection offers a set of options to keep you safe at home and in the office.

Continue Reading

The Staying Power of Promotional Advertising

Aug 18, 2020

One of the best things about promotional products advertising is that people keep and use the items that carry the promotional message. Sometimes these items are kept and used for many years. Have...

Continue Reading

50th Anniversary Countdown

Jun 07, 2020

July 16th, 2020 marks our 50th year in business. In the weeks leading up to our anniversary we're sharing a little more about who we are and how we got here. We are forever grateful to all our...

Continue Reading

Events Canceled...

Mar 25, 2020

In person events and presentations are canceled for now but that doesn’t mean you have to fold up your tent! We’ll help you bring your event message to your clients directly using direct m...

Continue Reading

Ever Feel Like a Robot

Aug 27, 2019

Dear Corporate Marketers, Event Planners, Trade Show Coordinators, and Inside Sales Managers, Ever feel like a robot? You’re so busy taking care of the mundane details of making sure your t...

Continue Reading

Outdoor Product Ideas

Jul 08, 2019

Add your logo or message to this high-quality gear, perfect for the outdoor aficionado, the nature-loving novice, and everyone in between.

Continue Reading

Here's an example of Creative Trade Show Marketing... the Elizabeth Perry Way!

Jul 01, 2019

Recently Elizabeth Perry of B2 Insurance contacted me to order pens. From the start of our conversation I knew she was someone I wanted to work with. She didn't just tell me the type of pen she wanted...

Continue Reading

Take Time To Communicate and Develop Relationships!

May 03, 2019

When on the job many of us feel pressure to get more done. It's almost like taking time to get to know our customers and coworkers is not a good use of time. We tend to keep conversation to a minimum,...

Continue Reading

Collaborative Magic with Angelica Pequeno!

Mar 28, 2019

At a networking event a young woman approached me as I was in conversation with some other attendees. She asked me for my card and said she would be in contact. Sure enough a couple weeks later I...

Continue Reading

Are relationships important to you?

Mar 27, 2019

Here’s a little known fact that can be a game changer when it comes to building stronger ties with those we work with. A gift, when completely unexpected supercharges relationships. We a...

Continue Reading

Focus on Customer Appreciation... Here's Why

Mar 25, 2019

The key to cultivating customer appreciation is to give a memorable gift when it is least expected. You will find that your investment will reap many rewards. Creating a memory that surprises someone...

Continue Reading

Trade Show and Event Planners - Take Care of Number ONE!

Mar 10, 2019

According to reliable sources, here are some of the biggest worries facing trade show coordinators: TOP 5 EXHIBITOR CHALLENGES - according to PPAI International 1. Cost & Logistics 2. Competitio...

Continue Reading

Best Advertising Pens

Nov 19, 2017

What are the best pens for advertising? When it comes to advertising pens there are almost unlimited choices available. For me the bottom line is, which pen will the most people keep and use....

Continue Reading

Fund Raising Idea

Nov 14, 2017

A NEW Idea! Recently my good friend and business associate Joey came up with a great idea. "Why not sell earthquake/disaster kits to raise funds for our schools?". I think it's brilliant... See an ex...

Continue Reading

Cultural Symbol

Nov 14, 2017

Cultural Symbol Fenton Mitchell, the founder of our company was fascinated by bees. He often talked about honeybees and their importance to the ecosystem. He kept hives on his property and the ...

Continue Reading

Custom Fidget Spinners

Nov 10, 2017

Sure, lots of people have Fidget Spinners, but not the Custom Fidget Spinner! The design possibilities are limited only by your imagination. From characters, to shapes, to icons, it will WOW your...

Continue Reading

Pop Sockets are just cool

Nov 10, 2017

A PopSocket® sticks flat to the back of your phone, tablet or case with its rinsable, repositionable gel. Once extended, the PopSocket® becomes a media stand for your device, a photo or textin...

Continue Reading

How to be your client’s first choice in a world of options

Jun 22, 2017

Doing business today is competitive. Customers have almost unlimited access to information and a world of choices. Building close relationships of trust and familiarity are the best way to insure you ...

Continue Reading

Celebration

May 15, 2017

Celebrate Success! When I was a young salesman I didn't allow myself to get excited about small victories. I'd downplay them because I had set high expectations for myself and was afraid of gettin...

Continue Reading

Motivation

May 15, 2017

Does this man look happy? Everyone needs to feel like they belong. We all need to be part of something bigger than ourselves. That's why recognizing people is so important. We all have a powerful ...

Continue Reading

The Specialist

May 16, 2017

Do you specialize? If you have expertise in one area of your business consider becoming a Specialist. When you are a Specialist your clients and prospects only need to remember one message. Peopl...

Continue Reading
Close Search